Certified Digital Marketing Specialist

SMstudy® Certified Digital Marketing Specialists facilitate well-planned digital marketing strategies to meet the targets set by the overall Marketing Strategy. A SMstudy® Certified Marketing Strategy Specialist is able to define all marketing activities that use electronic devices connected to the internet to engage with customers. Specialists will also be able to plan, develop and optimize available digital marketing channels to achieve the objectives defined for a product. 

Successful candidates will be awarded the SMstudy® Certified Digital Marketing Specialist certification by SMstudy after passing the exam.

Certification Prerequisites Target Audience
Experience Education
SCDM-S 3-years Work Experience Study of all processes in SMstudy® Guide- Digital Marketing book and 20 mandatory educational hours. Sales and Marketing Professionals

Exam Format

  • Multiple choice
  • 140 questions
  • One mark awarded for each correct answer
  • No negative marks for incorrect answers
  • 180minute duration
  • Online proctored exam

Classroom courses coming soon

Email info@starklearning.ca for more information on classroom availability and locations.

Audience Profile

This certification is appropriate for Sales and Marketing Professionals interested in becoming a Digital Marketing Specialist.


Candidates should have a minimum of three years work experience. It is preferable to complete the SMstudy® Certified Digital Marketing Professional certification and study all processes in the SMstudy® Guide – Digital Marketing book before applying for the SMstudy® Certified Digital Marketing Specialist certification. It is also mandatory to earn 20 educational hours